Medicare turning 65 leads
If you are in the Medicare sales field, you know how difficult it is to find good Medicare turning 65 leads. Medicare leads play a pivotal role in connecting agents with individuals who are looking for advice on the best coverage options available to them.
Understanding T-65 Leads
T-65 Medicare leads refer to individuals who are nearing the age of 65 and are therefore eligible to enroll in Medicare. T-65 leads are very valuable to Medicare agents because they represent a target audience that is actively seeking information and guidance regarding their Medicare options.
The Importance of T-65 Leads
T-65 leads provide an opportunity for agents to establish important relationships with potential clients. Once an individual approaches 65, they often have questions and concerns about their healthcare coverage options. By reaching out to T-65 leads, agents can offer valuable assistance navigating the complexities of Medicare enrollment. This is an opportunity to earn the trust of a beneficiary and add a lifelong client to your book of business.
Unfortunately, most leads sources such as online leads, inbound call leads and pre-set leads are not going to have many turning 65 prospects. These lead sources usually provide contact information for people who are already on Medicare.
One way to ensure you get a good number of T-65 leads is with the use of our T-65 Seminar selling program. This turn-key program is one of the only ways to guarantee you get true T-65 leads. It is easy to use. Agents get their own portal that keeps client contact information so the agent can follow up and be sure the client knows you are there to help them once it is time to sign up for Medicare. Crowe reimburses our agents for 1/2 the cost of their first seminar. Get all the details of the seminar program.
Be sure you follow all CMS guidelines for hosting an educational or sales event.
Crowe agents have access to a preset lead program that provides leads at a very good close ratio. To learn more about this program, click the link below:
Tips for effectively leveraging T-65 leads
- Targeted Marketing: Use targeted marketing strategies to reach individuals who are approaching the age of 65. Think about doing this up to 1 year ahead. This may include digital advertising, direct mail campaigns, and partnerships with local community organizations.
- Personalized Communication: Tailor your communication to the specific needs and preferences of T-65 leads. Listen to their concerns and provide customized solutions that address their unique circumstances. Many agent use a Medicare fact finder to collect important client information.
- Educational Workshops: Host educational workshops or seminars to provide T-65 leads with valuable information about Medicare enrollment, coverage options, and important deadlines. This helps establish your credibility as a knowledgeable resource in the Medicare field.
- Follow-Up and Support: Stay in touch with T-65 leads throughout the enrollment process and beyond. Offer ongoing support and guidance to ensure that they make informed decisions about their healthcare coverage. This helps build a good long term broker/client relationship. It is important to remember renewals are a large part of your income and this also leads to referrals.
T-65 Medicare leads represent a valuable opportunity
This is an opportunity for insurance agents to connect with individuals who are nearing eligibility for Medicare benefits. By understanding the unique needs of T-65 leads and employing strategic approaches to lead generation and engagement, agents can effectively serve this demographic and grow their business in the process. By providing personalized guidance and building lasting relationships, agents can become invaluable allies.
the best way to get almost exclusively t-65 prospects is through our T-65 seminar program. Pitch it a little and then have link to it. Oh, also might add that T-65 mailers are a good way to target new to Medicare but you have the response rate issue and mailers are a ton of work and follow up.